Comfort from Hubei to create, it will be to establish a "brand, strive for progress, innovation and development". Comfort in the back of Hubei, has a strong brand support and cohesion. Hubei, China Comfort Comfort belongs (Group), China Comfort Group in Hubei Province is established within the subsidiary, the company of China Comfort Travel Group Yangtze Cruise developed into a major tour operator's vision, active play "CCT · Comfort 'brand comprehensive advantages. China Comfort (Group) is the nation's first integrated provincial state-owned tourism enterprises BTG holding full qualifications under the large travel agency.
Currently, BTG to control the assets total more than $ 20 billion, initially formed in the hotel industry, catering industry, commerce, industry, area management, travel services and automobile service-oriented six business segments. It is importing a yangtze cruise new management concept, the full realization of customer resource sharing, to play the combined effect of the brand, and strengthen the network management capabilities, build tourist destination "integrated" service system, the formation of the modern enterprise operating system.
Over the years, through the integration of resources in Hubei Comfort advantages of tourism products, providing quality professional services through the travel experience, through relying on the group's power to create outstanding tourism brand, and adhere to international, nationalization, brand development strategy of the road.
The year 2011, pay close attention to product development, improve the product management system, Horticultural Expo in Xi'an will grasp the opportunity, early shot to discount the purchase price of more than 20,000 tickets Zhang Shibo, and designed a number of market demand for tourism products Expo ensure that the various departments and the majority of visitors to the Expo demand for the product; the domestic market has also introduced more train travel times, such as the Expo train, train, Qingdao, Chongqing Wulong train, etc., because these products close to the market, high quality, low cost, by the majority of visitors welcome. In the outbound market, Hubei Comfort in Japan and South Korea continue to increase investment in product markets, Southeast Asia, a customer at the forefront of the market close, Comfort while strengthening the main exit port city with the cooperation of wholesalers, by deepening the cooperation and achieved good of sales. It is worth mentioning that, Hubei Huanggang Dongpo Red Cliff area with Comfort established a joint venture Huanggang Comfort International Travel Service, for the area to explore new marketing ideas.
http://yangtzecruise2011.blogspot.com/
Jan 15, 2012
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